SPARK | Testimonial Negotiations for Fenjal

Spark negotiated the testimonial rights of German actress and TV personality Heike Makatsch.

Heike Makatsch, Fenjal, Breast Cancer Awareness month,

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Heike Makatsch for Fenjal

Spark was asked by the brand Fenjal and their agency Saint Elmo’s to negotiate the testimonial rights with German actress and TV personality Heike Makatsch. She started out at German music channel VIVA and featured in internationally successful films such as Love Actually, Resident Evil, The Book Thief and most recently Where’s Wanda for Apple TV.

The successful actress Heike Makatsch is now the new face of the fenjal brand. The collaboration marks the start of an exciting new campaign that focuses on self-care and well-being. Heike also supported Fenjal’s heartfelt project “TOGETHER STRONG AGAINST BREAST CANCER”. With her message “Be careful, watch out, take precautions. It can save lives!” Heike and Fenjal appealed to all women to have routine check-ups and to regularly integrate breast self-examination into their own personal care routine.

Spark also drafted and negotiated the testimonial agreement on behalf of Fenjal.