SPARK | Knossi for McDonald's Monopoly Campaign 2024
Knossi fuer McDonald's Monopoly Kampagne 2024
knossi, Monopoly, McDonald's, Mecces, McDonalds, Jens Knossalla, testimonial, rechteklaerung, endorsement
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Knossi for McDonald’s Germany

Spark was asked by McDonald’s and their lead agency Scholz & Friends to negotiate the involvement of Jens Knossalla aka Knossi for McDonald’s  annual Monopoly campaign.

We negotiated all details of the endorsement campaign including fee and agreement

Knossi is a leading online influencer in Germany that has crossed over to TV and a broad audience over the years.

Spark also supported McDonald’s in carrying out pre-checks with a number of other potential candidates for this annual campaign.