McDonald's Germany asked Spark to negotiate a deal with Germany's most famous twins Tom & Bill Kaulitz for the first ever 'famous orders' campaign in the Germany market place.
Famous Orders has been a very successful concept in the rest of the world with celebrities like...
13 May, 2024
[vc_row][vc_column width="1/4"][content_block id="117"][/vc_column][vc_column width="3/4"][vc_column_text]Luxury Swiss watch brand Maurice Lacroix named South Korean actor and musician Jang Dong Gun as its new brand ambassador as it sought to expand in the all-important Asian market. Spark brokered the deal, led negotiations and helped with the communication strategy.
Maurice...
09 November, 2014
[vc_row][vc_column width="1/4"][content_block id="289"][/vc_column][vc_column width="3/4"][vc_column_text]Spark brought Bob Dylan and luxury Swiss watchmaker ORIS together.
In one of his greatest hits, Bob Dylan sings that "The Times They Are A-Changin’" but the great man himself remains constant. In the sixties he came to prominence as the unofficial voice...
20 October, 2014
[vc_row][vc_column width="1/4"][content_block id="123"][/vc_column][vc_column width="3/4"][vc_column_text]Spark brokered a worldwide deal with shoemaker Converse and the Estate of Jimi Hendrix.
Converse shoes, a subsidiary of NIKE, created three different shoes inspired by the late guitar legend and songwriter Jimi Hendrix.
Numerous musicians have had branded shoes created in tribute to...
19 October, 2014
[vc_row][vc_column width="1/4"][content_block id="298"][/vc_column][vc_column width="3/4"][vc_column_text]Odyssey 20/20 Eyeware launched a Jimi Hendrix signature eyeware line, featuring 4 new and exclusive models.
Spark Marketing Entertainment brought the two partners together and oversaw the day-to-day project management. Odyssey 20/20 launched a luxury priced limited edition pair of sunglasses, as well...
16 October, 2014
[vc_row][vc_column width="1/4"][content_block id="308"][/vc_column][vc_column width="3/4"][vc_column_text]Spark brought the Jimi Hendrix Estate and Von Dutch Watches together in a deal agreed at the JCK Las Vegas, the US’ biggest jewellery trade fair.
As diamonds and jewels brought even more sparkle to “Sin City” than usual, Von Dutch Watches announced...
10 October, 2014